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Joico Defy Damage Protective Shield for Damaged, Color-Treated Hair
The manufacturer's next generation of bond-building formulas is designed to provide exceptional, bond-strengthening protection that guards hair against color fade, breakage, and dryness. This damage-defense hero shields hair from the ravages of daily styling, UV exposure, and environmental pollution, delivering exceptional, bond-building protection. Designed for everyday use, hair becomes shinier, stronger, and healthier – inside and out.
The last stop before picking up that blow-dryer or heat tool, this product offers instant, daily protection from damaging heat, UV, and environmental exposure. It makes hair 4 times more resistant to breakage during heat styling and protects against color fade, leaving hair soft, shiny, and looking healthy.
Joico's Defy Damage Home Care System is sulfate-free and suitable for all hair types, from straight to curly, fine to thick. The bond protection begins immediately, and users will notice a strikingly softer feel and increased shine with the very first use. The system helps maintain over 90% of color vibrancy up to 10 shampoos.
Directions for use: Apply a small amount to damp hair prior to blow-drying and style as usual. See it. Feel it. Believe it.
product information:
| Attribute | Value | ||||
|---|---|---|---|---|---|
| is_discontinued_by_manufacturer | No | ||||
| language | English | ||||
| item_model_number | J16007 | ||||
| upc | 074469509527 | ||||
| manufacturer | Joico | ||||
| country_of_origin | USA | ||||
| best_sellers_rank | #15,953 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #79 in Hair Styling Creams & Lotions | ||||
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